The Patch design team collaborated with the AOL central mobile team to create concepts for a mobile app. We knew users wanted a way to get their local news, traffic, gas prices, events first thing int he morning. We've successsfully provided that through a daily newsletter but we wanted our users to engage more with our content and maybe even convert them into content creators.

The goal then was to design an app where users would be able to read and create content from anywhere. We tried various approaches: either we presented the user with content to begin with if they wanted to just browse or various entry points into actions they might take.